After installing WordPress, What can be the next step?
SEO settings of the blog, right?
Are you looking for the best SEO plugin for wordpress that makes your blog search engine friendly, gain more subscribers, and make the SEO optimized blog in general?
If an answer is yes, you are at right place.
After installation of WordPress on the server, you should do some essential settings on that, and one of them and most important is to do proper SEO settings. So you have to choose a right and comfortable plugin that makes your task done easily.
Today, I’m explaining the best SEO wordpress plugin is Yoast SEO plugin which is mostly used and recommended by the professional bloggers and websites.
Yoast SEO Plugin: Best SEO wordpress plugin of 2016
What is Yoast SEO plugin?
One of the most popular SEO plugins, Yoast SEO(Formerly known as WordPress SEO by Yoast) was developed by Joost de Valk and his team. It’s powerhouse for WordPress search engine optimization that fills up all basic needs regarding SEO.
You will get this best SEO wordpress plugin for free.
How can Yoast SEO plugin help you?
These are the features of the Yoast SEO plugin that will help you to optimize the blog as SEO perspective.
[su_heading size=”20″ align=”left”]Quality content:[/su_heading]
It gives you snippets preview of how your content will look like in the search results that help to choose some things like long or short title and sense of meta description of the content. By this way, it helps for getting better ranking and organic searches.
[su_heading size=”20″ align=”left”]Post & Page analysis:[/su_heading]
After setting up focus keyword of the post, It analyzes entire post or page and gives you a list of errors which are made in the content that is not comfortable as SEO perspective. It checks, for instance, if you have images in the post then they contain alt tag or not. If you have not included focus keyword, then it forces to set focus keyword for the post and checks whether that keyword used in Article heading, Page URL, Page Title, Content and Meta description and combining all the things it will give you best possible SEO color mark in the publish box.
So this plugin allows you to set SEO title, Focus keyword, Meta description, and Meta keywords which will make the best content that search engines love!.
[su_heading size=”20″ align=”left”]Meta & Link elements:[/su_heading]
By default, this plugin tells Google search engine to index all the pages.But if you don’t want to show a specific page on the search engine results then with this plugin you can control which pages Google should show in the search engine results or which should not show.
It also supports Canonical Url, but in which 99% cases you don’t have to change them. You check out detail guide from this link.
[su_heading size=”20″ align=”left”]Custom social post:[/su_heading]
If your source of traffic is a social media, then this feature helps you lot. When you publish post/page on social media facebook, twitter, and Google+ then it will take meta description and SEO title by default.
But if you want to publish the different title, description, and image for facebook, twitter and Google+ then you can choose from the plugin option differently.
[su_heading size=”20″ align=”left”]XML sitemaps:[/su_heading]
A sitemap is one of the most important documents for SEO perspective. This plugin gives you the option to add XML Sitemap, and when you select that option, it automatically notifies search engines. So you don’t need of external plugin to add sitemap on the blog.
[su_heading size=”20″ align=”left”]Breadcrumbs:[/su_heading]
It allows the search engine to more easily understand the structure of the site. You can view detail guide for Breadcrumbs from here.
[su_heading size=”20″ align=”left”]Permalinks:[/su_heading]
This is advanced steps for the permalink settings. This feature helps you to create cleaner URL by removing stop words from them. You will see this detailed part in later in this guide.
[su_heading size=”20″ align=”left”]Bulk Editor & File editor:[/su_heading]
This tool allows you a quick change in title & descriptions of your posts and pages at one place. If you want to edit SEO files like Robot.txt and .htaascess helps you with the file editor.
[su_heading size=”20″ align=”left”]Redirection of error URLs by Search engine console:[/su_heading]
Recently, this extra feature was added by Yoast team. This feature gives you the option to redirect 404 URLs, Soft URLs to specific URL.
Complete guide to setup & configure Yoast SEO plugin
First search Yoast SEO plugin from WordPress plugin directory.
Install and Active it.
Let’s dive into yoast seo settings part.
[su_heading size=”20″ align=”left”]General Settings:[/su_heading]
Navigate to SEO > General.
Enter your company name and logo then submit your site to the Google, Bing, Alexa, and Yandex and put verification id of that in the webmaster tools section.
[su_heading size=”20″ align=”left”]Titles & Metas settings:[/su_heading]
Go to Homepage and setup below settings
- Title template: Enter your blog home page name which you want to show on the search engine.
- Meta Description: Description of the website.
- Meta keywords template: Put target keywords for the homepage.
Post type settings:
In this part, I suggest you select Noindex, follow and disable option for the author and date-based archives then leave everything else as it is.
[su_heading size=”20″ align=”left”]Social settings:[/su_heading]
In this section, you have to enter social media profiles of the blog and plugin automatically informs the search engine about them.
[su_heading size=”20″ align=”left”]XML sitemaps:[/su_heading]
Go to SEO > XML Sitemap
A Sitemap is most important part of the blog for SEO perspective. It’s a simple list of pages that shows crawlers or users. Here you have to add sitemap of your blog and for that simply select the check box and keep other things as it is.
File editor settings:
If you want to edit Robot.txt and, .htaccess files of the blog then go to Tools > File Editor
Robot.txt file is a simple text file that informs web robots or web crawlers that in which areas of the blog should not be scanned. Where the .htaccess file is a directory level configuration file that is supported by several web servers.
Import and Export settings:
Go to Tools > Import and Export.
If you used Headspace2, All-in-one or WooThemes SEO framework plugin in the past and if you want to import data from them then this feature helps you.
[su_heading size=”20″ align=”left”]Search console settings:[/su_heading]
This feature helps you to stay updated with Google search crawl errors, soft errors, 404 errors of your blog. For settings up this feature Go to > SEO > Search console.
First, select get Google authorization code.
The plugin requires for accessing Gmail account permissions for that Sign-up or Sign in into your Gmail account. It will open the popup window then click on allow button.
Google gives you mix characters code, Select and copy it.
Paste in authorization code box and select Authenticate.
Select profile as your blog name and you have done.
You can see that above screenshot shows you some errors for the desktop version.
I would recommend you to see detail guide to use search console feature of the Yoast SEO plugin written by Harsh Agarwal.
After setting up this plugin on the blog. You have to do a one left task is do proper on-page SEO using Yoast SEO.
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Try out this best SEO plugin for wordpress at least once you will definitely enjoy it. Let me know your experience with Yoast SEO plugin via comments.